Kangen Water is marketed as ionized water with a pH level higher than regular tap water, typically ranging from pH 8 to pH 10 or higher. Proponents of Kangen Water argue that the increased alkalinity can neutralize acidity in the body, potentially improving overall health and wellness. The process involves using a Kangen water ionizer machine, which electrolyzes water to produce alkaline and acidic streams. While Kangen Water offers potential health benefits, the main consideration for consumers in India is its cost. Kangen water ionizers can be quite expensive, often running into several lakhs of rupees.